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Life is just a fantasy, anyway, right?

So, I am playing Fantasy Football for the second season. My first season, last year, started out miserably but with a little luck and blind determination, I was able to rise from the ashes of a 1-4 start and claim the league championship. Was I smarter? No. Was I better than the other team? Some weeks. Was I determined not to give up? Absolutely! Life is less about how we experience our success and more about how we cope with and emerge from failures, right? Keep reading. Each week our “League Commissioner,” and close friend, Todd Gleason writes a “Week In The League Recap.” It’s a thorough, often hilarious, and always spot-on/gut-shot discussion of what went on, what didn’t, and …

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10 Reasons To Use WordPress

WordPress is free. Yep, you heard me right.  WordPress costs you nothing.  All you need is a webhost and a domain name.  WordPress becomes your site.  Originally designed for blogs, WordPress has evolved into arguably the greatest content managment system available.  And, it’s free.  Beat that, expensive web designer from 1997. IT’S SO EASY TO USE. Yeah, you used to have to have your web guy do all the updating for you.  There are still some things you need a web guy for (otherwise I wouldn’t be around), but you don’t need one every time you want to add something to your site.  If you can use Microsoft Word, you can use WordPress. TEMPLATES, TEMPLATES. TEMPLATES! Not ready to pay …

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4 Easy Ways to Improve Your Online Marketing Success

IMPROVE YOUR ONLINE MARKETING IN 4 STEPS Hey all. Happy Friday. “Online Marketing” is a term that makes most small business owners cringe. That usually means to them that they have to generate content, to blog, to reach outside of their comfort zone, to make themselves vulnerable to their existing and potential clients. While content generation is certainly important, there are some fun and practical things you can do as a business owner to make the maximum impact on the local marketplace. Thought I’d share my simple checklist for online marketing success: 1- Make your website mobile-friendly so consumers can find your business wherever they are and easily view your business information on their mobile devices. 2- Keep your digital …

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WPF 101: WordPress For GrownUps

This Fall I am going to offer a weekly series of courses for those of you who have WordPress sites but are having trouble figuring out exactly how to get them to work FOR you and not against you. I haven’t yet decided the dates and times but STAY TUNED! They will be each week from 5:30PM TO 8:30PM and will cover a range of topics in a small group(8-10 people tops) format. Because WordPress is so organic and evolving so quickly, it is important that you keep your sites current and optimized. Plus, I hope we can have a little fun doing it. Topics I will cover include: Manual installation of WordPress software on a remote web server Understanding …

5 Tips to Rock Your Social Media

These days, everyone and their mother has a Facebook page, a Twitter handle and a YouTube channel. But as any creative agency worth its salt knows, that’s just the tip of the social media iceberg. To avoid sinking your client (not to mention your own business) like The Titanic, you have to deliver more than just views, likes and retweets. Here’s what the social media maestros at Vitamin T agree are five great ways to rock a social media campaign like a hurricane. Start with a strategy. Clients may love your help with content, but what they expect (and need) are strategic goals that drive revenues. So start every social media conversation with your clients there, and support your strategy …

What You DON’T Say CAN Help You!

TRY REVERSE PSYCHOLOGY! To think that you can “Think ahead” for every potential client that comes along is not only a recipe for disaster, but is also, at the very least, impossible. Trying being who you are as a business and not saying anything. Put ALL of your efforts toward making sure that when potential new clients approach you that you are damn prepared to be exactly who they have been looking for. I just discovered REVERSE PSYCHOLOGY MARKETING, by Indrajit Sinha and Thomas Foscht. Here are some excerpts from the book. What an amazing modern philosophy: DISCLAIMER- This book is not about engaging in the blame-and-praise game for the so-called winners and losers of the current business environment. Traditional marketing is …

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Food Cart Websites

Does anyone you know run a micro restaurant or a food cart and has a marketing budget to match the size of their kitchen? Through May 31st, Hawthorne Media is offering a Late-Spring special on one-page food cart websites for all of the fine fast fare folks in that fabulous foodie field. Includes menus, specials, food galleries, etc. Drop us a line and/or share this with any folks you know who may be interested. Perhaps some trade is also a possibility? THANK YOU!!! Does your business need a food cart website?

The Importance of Multi-Channel Marketing – Part 2

While enduring one of the worst economies ever, many small businesses have been forced to abandon efforts of growing their business in favor of simply surviving. As economists debate over stabilization, one thing is becoming clear; there is still a very real market out there for your business to THRIVE in instead of just trying to survive. As consumer confidence continues to climb, capturing the attention of these customers will favor the bold, not those holding the purse strings tight. In fact, companies solely focused on holding costs down in efforts to survive will likely find themselves left behind with little to no customers in sight. In order to get back into the game businesses need to shift the paradigm …

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The Importance of Multi-Channel Marketing – Part 1

Multichannel marketing is a technique using several different methods to reach a customer. A channel might be a website, an email newsletter, a direct mail piece or a social media campaign. The objective of the marketer is to make it easy for a consumer to buy in whatever way is most appropriate for that particular consumer. Many businesses think that they’re already doing this, and some are. However, many aren’t doing it well. Unless these channels have been aligned to work in unison then all they’re doing is creating confusing noise. Noise that may be the difference from being remembered and just being remembered as “those other guys.” The goal is to make sure that all your marketing channels are …

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Why Do Good Websites Cost So Much?

You’re using WordPress…Aren’t you just changing colors, fonts and logos?? Well, we certainly CAN do that for a much lower price point, but then your “business billboard” ends up looking prettier but is still hung in an unlit alley somewhere in the unvisited and cobwebby hallways of the Google or Bing basement. This is how we spend our time on a typical mid to higher-level website redesign: Note: This list is NOT exhaustive and is in no real particular order. Developing a new information architecture Simplifying and beautifying the user interface Reformatting all of your existing content to fit the new structure/theme Remodeling some of the existing marketing channels Distilling your messages Researching your audience and their access locations Incorporating …

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10 Reasons To Use WordPress

WordPress is free. Yep, you heard me right.  WordPress costs you nothing.  All you need is a webhost and a domain name.  WordPress becomes your site.  Originally designed for blogs, WordPress has evolved into arguably the greatest content managment system available.  And, it’s free.  Beat that, expensive web designer from 1997. IT’S SO EASY TO USE. Yeah, you used to have to have your web guy do all the updating for you.  There are still some things you need a web guy for (otherwise I wouldn’t be around), but you don’t need one every time you want to add something to your site.  If you can use Microsoft Word, you can use WordPress. TEMPLATES, TEMPLATES. TEMPLATES! Not ready to pay …

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4 Easy Ways to Improve Your Online Marketing Success

IMPROVE YOUR ONLINE MARKETING IN 4 STEPS Hey all. Happy Friday. “Online Marketing” is a term that makes most small business owners cringe. That usually means to them that they have to generate content, to blog, to reach outside of their comfort zone, to make themselves vulnerable to their existing and potential clients. While content generation is certainly important, there are some fun and practical things you can do as a business owner to make the maximum impact on the local marketplace. Thought I’d share my simple checklist for online marketing success: 1- Make your website mobile-friendly so consumers can find your business wherever they are and easily view your business information on their mobile devices. 2- Keep your digital …

5 Tips to Rock Your Social Media

These days, everyone and their mother has a Facebook page, a Twitter handle and a YouTube channel. But as any creative agency worth its salt knows, that’s just the tip of the social media iceberg. To avoid sinking your client (not to mention your own business) like The Titanic, you have to deliver more than just views, likes and retweets. Here’s what the social media maestros at Vitamin T agree are five great ways to rock a social media campaign like a hurricane. Start with a strategy. Clients may love your help with content, but what they expect (and need) are strategic goals that drive revenues. So start every social media conversation with your clients there, and support your strategy …

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Food Cart Websites

Does anyone you know run a micro restaurant or a food cart and has a marketing budget to match the size of their kitchen? Through May 31st, Hawthorne Media is offering a Late-Spring special on one-page food cart websites for all of the fine fast fare folks in that fabulous foodie field. Includes menus, specials, food galleries, etc. Drop us a line and/or share this with any folks you know who may be interested. Perhaps some trade is also a possibility? THANK YOU!!! Does your business need a food cart website?

The Importance of Multi-Channel Marketing – Part 2

While enduring one of the worst economies ever, many small businesses have been forced to abandon efforts of growing their business in favor of simply surviving. As economists debate over stabilization, one thing is becoming clear; there is still a very real market out there for your business to THRIVE in instead of just trying to survive. As consumer confidence continues to climb, capturing the attention of these customers will favor the bold, not those holding the purse strings tight. In fact, companies solely focused on holding costs down in efforts to survive will likely find themselves left behind with little to no customers in sight. In order to get back into the game businesses need to shift the paradigm …

View Post

The Importance of Multi-Channel Marketing – Part 1

Multichannel marketing is a technique using several different methods to reach a customer. A channel might be a website, an email newsletter, a direct mail piece or a social media campaign. The objective of the marketer is to make it easy for a consumer to buy in whatever way is most appropriate for that particular consumer. Many businesses think that they’re already doing this, and some are. However, many aren’t doing it well. Unless these channels have been aligned to work in unison then all they’re doing is creating confusing noise. Noise that may be the difference from being remembered and just being remembered as “those other guys.” The goal is to make sure that all your marketing channels are …

View Post

Why Do Good Websites Cost So Much?

You’re using WordPress…Aren’t you just changing colors, fonts and logos?? Well, we certainly CAN do that for a much lower price point, but then your “business billboard” ends up looking prettier but is still hung in an unlit alley somewhere in the unvisited and cobwebby hallways of the Google or Bing basement. This is how we spend our time on a typical mid to higher-level website redesign: Note: This list is NOT exhaustive and is in no real particular order. Developing a new information architecture Simplifying and beautifying the user interface Reformatting all of your existing content to fit the new structure/theme Remodeling some of the existing marketing channels Distilling your messages Researching your audience and their access locations Incorporating …

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6 Quick and Easy Marketing Tips

1. Choose an easy-to-remember domain name Even if it is a long one (ahem, hawthornemediagroup.com), try to keep it simple and easy to remember. Using puns, abbreviations or local references (hawthornepdxweb, etc.) will not only confuse your existing and potential new clients, but you will spend SO MUCH VALUABLE TIME spelling your website out, because everyone will ask you to. Which is easier to remember: portlandalternativebusinesscompany.com or portaltbizco.com? People would rather type a few extra letters than try to figure out how clever you are. 2. Advertise in neighborhood newspapers and newsletters This is a no-brainer. At last check, the Southeast Examiner’s(Portland, OR) ad rates for a business card sized ad was under $90/month. Their circulation is OVER 27,000 READERS!!! …

Where in the WORLD…

SO, IT’S OFFICIAL! AFTER 7 YEARS ON THE CORNER OF 7TH AND HAWTHORNE, WE BID S.E. ADIEU! As a new chapter unfolds in the 15 year story of Hawthorne Media, we have joined forces with longtime friends Rede Group and set up shop somewhere in the Rose Quarter area. Follow the clues to find out where! And Like us on Facebook or share us with all of your friends or visit the contact page to get an invite to our COMING VERY SOON Open House. Not to be missed. THANKS!!! DS There, you’ve found us. Now, please feel free to bug us whenever you need any help with anything related to Small Business Marketing and Entrepreneurial Assistance and/or Motivation techniques. …

See All Frequently Asked Questions Posts
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10 Reasons To Use WordPress

WordPress is free. Yep, you heard me right.  WordPress costs you nothing.  All you need is a webhost and a domain name.  WordPress becomes your site.  Originally designed for blogs, WordPress has evolved into arguably the greatest content managment system available.  And, it’s free.  Beat that, expensive web designer from 1997. IT’S SO EASY TO USE. Yeah, you used to have to have your web guy do all the updating for you.  There are still some things you need a web guy for (otherwise I wouldn’t be around), but you don’t need one every time you want to add something to your site.  If you can use Microsoft Word, you can use WordPress. TEMPLATES, TEMPLATES. TEMPLATES! Not ready to pay …

View Post

4 Easy Ways to Improve Your Online Marketing Success

IMPROVE YOUR ONLINE MARKETING IN 4 STEPS Hey all. Happy Friday. “Online Marketing” is a term that makes most small business owners cringe. That usually means to them that they have to generate content, to blog, to reach outside of their comfort zone, to make themselves vulnerable to their existing and potential clients. While content generation is certainly important, there are some fun and practical things you can do as a business owner to make the maximum impact on the local marketplace. Thought I’d share my simple checklist for online marketing success: 1- Make your website mobile-friendly so consumers can find your business wherever they are and easily view your business information on their mobile devices. 2- Keep your digital …

5 Tips to Rock Your Social Media

These days, everyone and their mother has a Facebook page, a Twitter handle and a YouTube channel. But as any creative agency worth its salt knows, that’s just the tip of the social media iceberg. To avoid sinking your client (not to mention your own business) like The Titanic, you have to deliver more than just views, likes and retweets. Here’s what the social media maestros at Vitamin T agree are five great ways to rock a social media campaign like a hurricane. Start with a strategy. Clients may love your help with content, but what they expect (and need) are strategic goals that drive revenues. So start every social media conversation with your clients there, and support your strategy …

What You DON’T Say CAN Help You!

TRY REVERSE PSYCHOLOGY! To think that you can “Think ahead” for every potential client that comes along is not only a recipe for disaster, but is also, at the very least, impossible. Trying being who you are as a business and not saying anything. Put ALL of your efforts toward making sure that when potential new clients approach you that you are damn prepared to be exactly who they have been looking for. I just discovered REVERSE PSYCHOLOGY MARKETING, by Indrajit Sinha and Thomas Foscht. Here are some excerpts from the book. What an amazing modern philosophy: DISCLAIMER- This book is not about engaging in the blame-and-praise game for the so-called winners and losers of the current business environment. Traditional marketing is …

The Importance of Multi-Channel Marketing – Part 2

While enduring one of the worst economies ever, many small businesses have been forced to abandon efforts of growing their business in favor of simply surviving. As economists debate over stabilization, one thing is becoming clear; there is still a very real market out there for your business to THRIVE in instead of just trying to survive. As consumer confidence continues to climb, capturing the attention of these customers will favor the bold, not those holding the purse strings tight. In fact, companies solely focused on holding costs down in efforts to survive will likely find themselves left behind with little to no customers in sight. In order to get back into the game businesses need to shift the paradigm …

View Post

The Importance of Multi-Channel Marketing – Part 1

Multichannel marketing is a technique using several different methods to reach a customer. A channel might be a website, an email newsletter, a direct mail piece or a social media campaign. The objective of the marketer is to make it easy for a consumer to buy in whatever way is most appropriate for that particular consumer. Many businesses think that they’re already doing this, and some are. However, many aren’t doing it well. Unless these channels have been aligned to work in unison then all they’re doing is creating confusing noise. Noise that may be the difference from being remembered and just being remembered as “those other guys.” The goal is to make sure that all your marketing channels are …

View Post

Why Do Good Websites Cost So Much?

You’re using WordPress…Aren’t you just changing colors, fonts and logos?? Well, we certainly CAN do that for a much lower price point, but then your “business billboard” ends up looking prettier but is still hung in an unlit alley somewhere in the unvisited and cobwebby hallways of the Google or Bing basement. This is how we spend our time on a typical mid to higher-level website redesign: Note: This list is NOT exhaustive and is in no real particular order. Developing a new information architecture Simplifying and beautifying the user interface Reformatting all of your existing content to fit the new structure/theme Remodeling some of the existing marketing channels Distilling your messages Researching your audience and their access locations Incorporating …

Do the FONTS You Choose Contain Important Information?

“Just pick something nice!” I hear that ALL the time. How important is a font in your branding and collateral? I believe it is as important to your collateral/identity package as your logo and/or your color palette. Ever hired a law firm that used Comic Sans in their web banner? Would you hire a clown for your kid’s birthday whose business card was just “ZIPPY!” on a white card in 35 point Goudy Handtooled Extra Bol…waaaait, I AM geeking out a bit here… Don’t believe that fonts contain energy? Try this: When you think of the word “BLUE,” does it appear in your mind’s eye as blue letters? Is it a particular font? Look at the picture on this page. …

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6 Quick and Easy Marketing Tips

1. Choose an easy-to-remember domain name Even if it is a long one (ahem, hawthornemediagroup.com), try to keep it simple and easy to remember. Using puns, abbreviations or local references (hawthornepdxweb, etc.) will not only confuse your existing and potential new clients, but you will spend SO MUCH VALUABLE TIME spelling your website out, because everyone will ask you to. Which is easier to remember: portlandalternativebusinesscompany.com or portaltbizco.com? People would rather type a few extra letters than try to figure out how clever you are. 2. Advertise in neighborhood newspapers and newsletters This is a no-brainer. At last check, the Southeast Examiner’s(Portland, OR) ad rates for a business card sized ad was under $90/month. Their circulation is OVER 27,000 READERS!!! …

Where in the WORLD…

SO, IT’S OFFICIAL! AFTER 7 YEARS ON THE CORNER OF 7TH AND HAWTHORNE, WE BID S.E. ADIEU! As a new chapter unfolds in the 15 year story of Hawthorne Media, we have joined forces with longtime friends Rede Group and set up shop somewhere in the Rose Quarter area. Follow the clues to find out where! And Like us on Facebook or share us with all of your friends or visit the contact page to get an invite to our COMING VERY SOON Open House. Not to be missed. THANKS!!! DS There, you’ve found us. Now, please feel free to bug us whenever you need any help with anything related to Small Business Marketing and Entrepreneurial Assistance and/or Motivation techniques. …

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Food Cart Websites

Does anyone you know run a micro restaurant or a food cart and has a marketing budget to match the size of their kitchen? Through May 31st, Hawthorne Media is offering a Late-Spring special on one-page food cart websites for all of the fine fast fare folks in that fabulous foodie field. Includes menus, specials, food galleries, etc. Drop us a line and/or share this with any folks you know who may be interested. Perhaps some trade is also a possibility? THANK YOU!!! Does your business need a food cart website?

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FINDING PORTLAND is here!

PORTLAND, OREGON – At the TEDx Portland conference, held on Saturday April 21, 2012, Uncage the Soul, the video production team behind the acclaimed short “Finding Oregon,” revealed its latest timelapse piece, titled “Finding Portland,” which today is made available to the public. Filmed in Portland and the Columbia Gorge, “Finding Portland” gives a new perspective to the City of Roses. From a season opening Portland Timbers soccer game, to the top of the Fremont Bridge, to an aerial shot of Oneonta Gorge, “Finding Portland” tells the story of a city and its many faces. Comprised of over 300,000 photographs shot in March and April, and including 50 unique locations, “Finding Portland” gives an intimate view of the city through …

Where in the WORLD…

SO, IT’S OFFICIAL! AFTER 7 YEARS ON THE CORNER OF 7TH AND HAWTHORNE, WE BID S.E. ADIEU! As a new chapter unfolds in the 15 year story of Hawthorne Media, we have joined forces with longtime friends Rede Group and set up shop somewhere in the Rose Quarter area. Follow the clues to find out where! And Like us on Facebook or share us with all of your friends or visit the contact page to get an invite to our COMING VERY SOON Open House. Not to be missed. THANKS!!! DS There, you’ve found us. Now, please feel free to bug us whenever you need any help with anything related to Small Business Marketing and Entrepreneurial Assistance and/or Motivation techniques. …

Introducing the NEW SmurtFone!

A new invention from Hawthorne Media: The SmurtPhone. Missing the comfort of hauling around a 3 pound handset? Tired of having complete locational freedom to communicate? Try SmurtFone: “Today’s Answer to Yesterday’s Questions.” (Tangled Coiled Cord sold separately.)

Corporate Design, Small Biz Budget

Affordable and creative Small Business Marketing for all clients – that’s the mission of Hawthorne Media Group. And because deadlines are just as important as budgets, We are proud to be able to deliver all of our services as rapidly as possible. Please call or email for a quote on your next project.

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FREE Wibiya Toolbar Keeps Viewers on Your Website Longer

Cool factor aside, the NEW, IMPROVED Wibiya toolbar brings an amazing interactive functionality to even the most dull and static sites. It is incredibly easy to configure, is very intuitive at least as far as my web marketing and social media strategies and needs go, and is customizable to the point of nearly seamless integration with your existing website design. The Wibiya website offers the following: Wibiya provides an interactive and user-friendly web toolbar that allows you to integrate a host of web applications directly onto your website. The Wibar web toolbar has many advantages, allowing you to add features and tools for your website’s visitors to use without leaving the page. This will promote your website’s content, while increasing …

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Where in the WORLD…

SO, IT’S OFFICIAL! AFTER 7 YEARS ON THE CORNER OF 7TH AND HAWTHORNE, WE BID S.E. ADIEU! As a new chapter unfolds in the 15 year story of Hawthorne Media, we have joined forces with longtime friends Rede Group and set up shop somewhere in the Rose Quarter area. Follow the clues to find out where! And Like us on Facebook or share us with all of your friends or visit the contact page to get an invite to our COMING VERY SOON Open House. Not to be missed. THANKS!!! DS There, you’ve found us. Now, please feel free to bug us whenever you need any help with anything related to Small Business Marketing and Entrepreneurial Assistance and/or Motivation techniques. …

Psssst!! Google LOVES LinkedIn! Pass it on…

There is one way to guarantee new clients. Wind up on page one of a Google search for your appropriate industry! EASY RIGHT?? Recent studies show that NINETY PERCENT of people will never click to page two. I know that is an arbitrary figure, but it HAS to be close to that. Think of how you manage your searches. DON’T LIE!!!! Check out THIS ARTICLE and call us IMMEDIATELY if you need any help figuring it all out. Thanks!!!

RIP Floppy Disk!

If you’re of a certain age, you probably have a history with floppy disks. The moniker dates back to your first forays into computer games and later came to signify those multicolored, hard plastic contraptions you used to store college papers or work presentations. It’s probably been a dog’s age since you even thought about floppy disks — let alone had a drive on your computer that could support one — but floppies are actually still popular in India and Japan. Sony is the last manufacturer of 3.5-inch floppy disks, and while the company sold more than 12 million of them in 2009, Sony has just announced it will stop making floppies as of March 2011. “Due to dwindling demand, …

Logos/Marketing With a Sense of Humor…Our New Years Resolution!

Do we always have to take everything about business identity and marketing so bloody seriously?? Don’t get me wrong here…I don’t aim to underestimate the value of logo designing. But, it seems like all the logo design topics available on the internetnet reveal it as an unexciting and boring industry. We ignore the multiple aspects of logo designing, including its fun part. It is not important for a logo concept to be serious and somber to be successful. Skillful logo designers have the talent of conveying corporate messages through playful logos. They are capable of adding joy, fun and humor to their logo designs without making them look immature. Today I bring you 25 logo designs, showing you how naughty …

The Power of Positive Thinking

Image is such an important part of the human decision-making process, that there are those out there that might even say “Image is EVERYTHING!.” (Actually, Andre Agassi said that for Canon, but let’s not go there!) Well, it’s certainly not everything, but never underestimate the power of a good image to get you that second interview or to close that fickle client’s business. Also, never forget how quickly a bad image can undermine the business that you have worked so hard to attain. There are more than just a few factors that go into a client’s decision to commit and remain loyal to your product or services. The ones that are the easiest for you to control are the visual and …

Hello world!

SO, Island Graphics is about to enter the world of the BLOG! Upon completion of construction and functionality, we would love to welcome you all into a world of swirling marketing madness. An arena to brainstorm, to share ideas and information freely and symbiotically to help each other start, build and develop our own businesses collectively and most effectively. Please join us as we enter a new decade of cooperation and constructive community support. THANK YOU!!!

Trust Us to Help You Turn Over Your New Marketing Leaf

With the end of the year approaching, there are only two questions you have to ask yourself with regard to your marketing projects in 2009. Did they work or didn’t they. If they DID, then you have two more questions to ask yourself: Should I do more of the same? or Should I make things bigger, faster and stronger while retaining the same message and feel. If they DID NOT, then your choice is simple: What can I do differently??? In either case you have several choices to make. If you don’t have the time or expertise to determine the answers to the above questions, please give us a call and we can help you determine the effectiveness of your current marketing …

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Food Cart Websites

Does anyone you know run a micro restaurant or a food cart and has a marketing budget to match the size of their kitchen? Through May 31st, Hawthorne Media is offering a Late-Spring special on one-page food cart websites for all of the fine fast fare folks in that fabulous foodie field. Includes menus, specials, food galleries, etc. Drop us a line and/or share this with any folks you know who may be interested. Perhaps some trade is also a possibility? THANK YOU!!! Does your business need a food cart website?

View Post

Why Do Good Websites Cost So Much?

You’re using WordPress…Aren’t you just changing colors, fonts and logos?? Well, we certainly CAN do that for a much lower price point, but then your “business billboard” ends up looking prettier but is still hung in an unlit alley somewhere in the unvisited and cobwebby hallways of the Google or Bing basement. This is how we spend our time on a typical mid to higher-level website redesign: Note: This list is NOT exhaustive and is in no real particular order. Developing a new information architecture Simplifying and beautifying the user interface Reformatting all of your existing content to fit the new structure/theme Remodeling some of the existing marketing channels Distilling your messages Researching your audience and their access locations Incorporating …

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Midnight Sun Massage

More than just relaxation, Midnight Sun Massage in Northeast Portland offers short and long term care for chronic pain, injuries, accident, rehabilitation, repetitive motion strain, stress and more; utilizing techniques such as Deep Tissue, Trigger Point, Swedish, Myofascial Release, Neuromuscular and Muscular Energy techniques, and stretching.

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Equinox Naturopathic Medicine

Equinox Naturopathic Medicine is a Santa Barbara naturopathic health center for the whole family.  At Equinox Naturopathic Medicine, we believe that the body has an incredible wisdom and inherent ability to heal itself given the proper guidance.  Under the care of Dr. Tom Matteucci, naturopathic doctor, we combine the science of modern medicine with the wisdom of traditional healing to rebalance the body’s organ systems and optimize function, as well as give you the necessary tools to regain a sense of power over your own health. We at Equinox Naturopathic Medicine are dedicated to helping each individual and the Santa Barbara and surrounding communities to achieve true health, not just the absence of disease.

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